AMPM Fashion

Each AMPM piece tells a story that is inimitable. It is these stories that we want to share with the world.  It’s supremely evocative and effortless, that enables to go on about life as well as move the world a little with a sense of quiet confidence.


Art-i-culate is an anthology series where intimate accounts of artists from different disciplines are displayed. In this film, we tried to capture Karuna’s creative process. While running a successful business, pottery is something that calms Karuna and allows for a different sort of creative expression.

There’s something so pure, so focused, and almost poetic about the way she approaches the wheel. Pottery is her meditation, her focal point where every extra knead of the clay, every spin of the wheel matters.