Engraving
Names. They aren’t just words, are they? They’re called out from the kitchen when mom cooks our favourite sabzi, whispered before sleep, and even shouted when we’re in trouble. From the name our parents chose with care, to the nickname our grandparents lovingly called us, and the silly nicknames our friends made up that somehow stuck forever. They all carry a purpose, a story.And then life happens. Things move fast. Traditions fade and some names stop being said out loud. But they don’t disappear. They stay. Quietly. Shaping who we were, who we are, and the love that raised us.
This film for P-tal is an ode to those names. To preserve them. To cherish the stories they hold. To make sure they live on, remembered in more than just memories.
The Design Story
Mother Tongue Design reimagined P-tal from the ground up. Every color, every font, every label, every shape carefully crafted to tell their story. And we had to take this rebranding story to the world. So, we followed the journey of two worlds coming together. Design and Craft, idea and identity, tradition and the future, to show how a brand can hold the hands of its artisans while evolving into something bigger.